Head of Strategy
"Hailing from New York with university degrees in Finance and Marketing, I planned to work on Wall Street or Hollywood Blvd. When it came time to decide, I choose a different avenue - one where I could have the best of both - Madison Avenue. For over 27 years, working in Advertising has allowed me to pursue my passion for creativity and financial results---a hard combination to find in other industries. I have a had the privilege of working for many of the world’s biggest and most loved brands and have extensive International experience; having managed Clients in over 70 countries and on every continent. Leading International brands that I have worked for: AT&T, Citibank, Colgate Palmolive, Coca-Cola, Beck’s, Steak n Shake, Raiffeisen and bwin. The creative campaigns that I have led for Clients have won many of the industry’s top international and national creative awards: Cannes Lion, Euro Best & CCA.